Brandhelm
CMO Co-pilot
Demo data onlyFlorida operating group10 of 150 locations
Performance

Eternal Beauty Spa

30 days · Paid media to completed guest · Florida pilot

Operating modePeople approve media changesRules can assign and verify location repairs
Rulebooks

Choose what the system can handle and what must stay with people

Rules detect and route recurring issues. Advertising, budget, and creative changes remain review-only until a person approves them.

Automation on for operational follow-through
RulebookActive · Dr. Phillips verified

Location coverage repair

Trigger
A planned location has no active Facebook new-guest delivery
Automatically
Assign the location manager and send the repair follow-up
Approval
Any new campaign, spend, or targeting change
Verify
Delivery and service mapping return in the check window
RulebookActive · 5 locations in review

CPA rise

Trigger
Completed-guest CPA crosses the location guardrail
Automatically
Open an owner queue with the likely cause and evidence
Approval
Budget shift, bid change, or creative replacement
Verify
Re-check CPA, capacity, and confidence after 14 days
RulebookActive · Winter Garden pending review

Creative fatigue

Trigger
Frequency rises while CTR falls for seven days
Automatically
Prepare a creative refresh recommendation for the media owner
Approval
Creative launch or audience change
Verify
Review frequency, CTR, and completed-guest CPA
RulebookActive · Winter Garden prepared

Google search waste

Trigger
Search terms spend without reaching the treatment path
Automatically
Prepare a negative-keyword review package
Approval
Applying negative keywords
Verify
Confirm eligible search volume and CPA after review
Demo data onlyNo client systems connectedNo advertising or booking actions are run from this workspace